John Verano, Author at Text Messaging Marketing

Conversational SMS and Chatbots: Automation That Still Feels Human

October 3, 2025

The way businesses communicate with customers is evolving fast. People no longer want one-way blasts or generic updates. Instead, they […]

October 2, 2025

Marketing has always been about reaching the right person with the right message. But today, the challenge is sharper. People

October 1, 2025

Marketing has become more personal than ever. Customers expect brands to deliver timely, relevant, and engaging messages. That’s where SMS

September 30, 2025

Mobile commerce is evolving fast. Shoppers now expect speed, security, and simplicity when they pay. Traditional payment methods often feel

September 29, 2025

Building a strong SMS list is one of the smartest moves in modern marketing. Text messages reach customers directly. Open

September 28, 2025

SMS marketing is powerful. Open rates reach over 90%. Click-through rates beat email. Customers read messages in minutes. But success

September 27, 2025

SMS marketing has stood the test of time. For decades, businesses have relied on text messages to deliver promotions, alerts,

September 26, 2025

Businesses rely on CRM and marketing automation platforms to streamline communication, track leads, and improve customer relationships. Yet even with

September 25, 2025

Customer service has changed. People no longer want to wait on hold or search through long email chains. They expect

September 24, 2025

Text message marketing is one of the most powerful ways to reach customers. It is fast, personal, and effective. But

September 23, 2025

SMS marketing is no longer a “nice to have” for small and medium businesses. It has become one of the

September 22, 2025

Small businesses need tools that save time, cut costs, and improve communication. That’s why many owners are turning to mass